{"id":87,"date":"2026-07-31T08:15:19","date_gmt":"2026-07-31T08:15:19","guid":{"rendered":"https:\/\/eliz.vision\/index.php\/2026\/07\/31\/the-line-and-4creative-reunite-for-tempting-fortune-season-2-campaign\/"},"modified":"2026-07-31T08:15:19","modified_gmt":"2026-07-31T08:15:19","slug":"the-line-and-4creative-reunite-for-tempting-fortune-season-2-campaign","status":"publish","type":"post","link":"https:\/\/eliz.vision\/index.php\/2026\/07\/31\/the-line-and-4creative-reunite-for-tempting-fortune-season-2-campaign\/","title":{"rendered":"THE LINE and 4Creative Reunite for Tempting Fortune | THE LINE Studio"},"content":{"rendered":"<header>\n<div><a href=\"https:\/\/eliz.vision\/\"><\/a><\/div>\n<p><span><\/span><\/p>\n<p><span>London, England<\/span><a href=\"mailto:info@thelinestudio.com\">info@thelinestudio.com<\/a><\/p>\n<p><button><\/button><\/p>\n<nav>\n<div>\n<ul><!--[--><\/p>\n<li><a href=\"https:\/\/eliz.vision\/\"><span><\/span><span>Home<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/work\"><span><\/span><span>Work<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/entertainment\"><span><\/span><span>Entertainment<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/about\"><span><\/span><span>About<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/blog\"><span><\/span><span>Feed<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/podcast\"><span><\/span><span>Podcast<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/contact\"><span><\/span><span>Contact<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/shop\"><span><\/span><span>Shop<\/span><\/a><i>\/<\/i><\/li>\n<p><!--]--><\/ul>\n<div>\n<p><em>\/<\/em> Let&#8217;s Talk<\/p>\n<p><a href=\"mailto:info@thelinestudio.com\" rel=\"noopener noreferrer\" target=\"_self\"><span>info@thelinestudio.com <!--&gt;<\/span><\/a><\/div>\n\n\n\n<figure><img alt=\"\" width=\"780\" height=\"912\"><\/figure>\n\n<\/div>\n\n<\/nav>\n\n<\/header>\n\n\n\n<div>\n\n<div><span>00<\/span><i>\/<\/i><span>24<\/span><span>\u00a0fps<\/span><\/div>\n\n\n\n<div><span><\/span><\/div>\n\n<\/div>\n\n--><\/p>\n<div><\/div>\n<div>\n<div>\n<div><\/div>\n<\/div>\n<\/div>\n<div>\n<div><!--[--><\/p>\n<div>\n<div>\n<h1><\/h1>\n<p>THE LINE and 4Creative Reunite for Tempting Fortune: Season 2<\/p>\n<\/div>\n<div><!--[--><\/p>\n<figure><img alt=\"\" width=\"1920\" height=\"1080\"><\/figure>\n<p><button><!--[--><!--]--><\/button><\/p>\n<div><\/div>\n<div><!--&gt;\n\n<p><span><\/span> 0.40<\/p>\n\n\n\n<p>THE LINE \u00a9 MMXXVI<\/p>\n\n\n\n<div>Play<\/div>\n\n<\/div>\n\n\n\n<div>\n\n<div><video playsinline controls autoplay><\/video><\/div>\n\n<\/div>\n\n<span><\/span>]--><\/div>\n<\/div>\n<div>\n<h2><span>\/\u00a0<\/span>We teamed up once again with 4Creative to create a bold and playful animated campaign for Tempting Fortune: Season 2.<\/h2>\n<div>\n<p>Hosted by <a href=\"https:\/\/www.instagram.com\/mcguinness.paddy\/?hl=en\"><u>Paddy McGuinness<\/u><\/a>, the series pushes contestants to their limits as they navigate treacherous jungle, surviving only on basic rations and resisting various temptations along the way. <\/p>\n<\/div>\n<\/div>\n<p><!--]--><\/div>\n<div><!--[--><\/p>\n<div>\n<figure><img alt=\"\" width=\"2135\" height=\"2624\"><\/figure>\n<div>\n<div>\n<p>The promo depicts the show\u2019s themes through a moving Renaissance painting, overspilling with irresistible temptations from modern life.\u00a0<\/p>\n<p>This marks the third collaboration between THE LINE and celebrated artist <a href=\"https:\/\/www.instagram.com\/ignasi\/?hl=en\">Ignasi Monreal<\/a>, following their past work together for <a href=\"https:\/\/eliz.vision\/work\/gucci\">Gucci<\/a> and <a href=\"https:\/\/eliz.vision\/work\/mercedes-benz\">Mercedes-Benz<\/a>. Through Monreal\u2019s striking visual style, the campaign creates a fun, tongue-in-cheek campaign through a cut-out animation technique, infusing playful humor into each frame.\u00a0<\/p>\n<p>Kwok Fung Lam, Director at THE LINE, said:<br \/>\u201cWhen I was asked if I wanted to direct this project I was immediately on board. The team had a blast bringing Ignasi\u2019s stunning artwork to life. We wanted to create something that balanced the beauty of the Renaissance aesthetic with a lighthearted, animated flair, and we\u2019re thrilled with how it turned out.&#8221;<\/p>\n<p>Our previous work with Channel 4 includes <a href=\"https:\/\/eliz.vision\/work\/the-great-british-bake-off-2023\">The Great British Bake Off 2023 promo<\/a> and the highly acclaimed <a href=\"https:\/\/eliz.vision\/work\/channel4-ident-2023\">Channel 4 Ident 2023<\/a> which scooped up accolades at the <a href=\"https:\/\/www.britisharrows.com\/the-british-arrows-awards-2025\">British Arrows<\/a>, <a href=\"https:\/\/clios.com\/awards\/winner\/design-craft\/channel-4\/channel-4-idents-513240\">Clio Awards<\/a> and <a href=\"https:\/\/www.dandad.org\/awards\/professional\/2024\/237770\/channel-4-idents\/\">D&amp;AD\u2019s<\/a>.<\/p>\n<\/div>\n<p><!--&gt;<\/div>\n\n<\/div>\n\n]--><\/div>\n<footer>\n<div><a href=\"https:\/\/eliz.vision\/contact\"><span><span>Let&#8217;s Talk<\/span><\/span><\/a><\/div>\n<div>\n<div><\/div>\n<\/div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<h2><span>\/\u00a0<\/span>Reach out<\/h2>\n<p><!--&gt;<\/div>\n\n\n\n<div>\n\n<div>[--><\/p>\n<div>\n<p><a href=\"mailto:info@thelinestudio.com\">info@thelinestudio.com<\/a><br \/><em>\/<\/em> <a href=\"tel:442030020224\">44 (0)20 30020224<\/a><\/p>\n<\/div>\n<p><!--]--><\/p>\n<ul><!--[--><!--]--><\/ul>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div>\n<div>\n<h2><span>\/\u00a0<\/span>Find us<\/h2>\n<\/div>\n<div>\n<div><!--[--><\/p>\n<div><a href=\"https:\/\/maps.app.goo.gl\/fe8KazXCfyXxniSV6\" target=\"_blank\"><span><\/p>\n<p>The Line Animation Studio Ltd <br \/>Studio 01 <br \/>De Beauvoir Block, 92-96 <br \/>De Beauvoir Road <br \/>London, N1 4EN<\/p>\n<p><\/span><\/a><\/div>\n<p><!--]--><\/p>\n<ul><!--[--><!--]--><\/ul>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div>\n<h2><span>\/\u00a0<\/span>Social<\/h2>\n<\/div>\n<div>\n<div><!--&gt;\n\n<ul>[--><\/p>\n<li><a href=\"https:\/\/www.youtube.com\/THELINEanimation\" rel=\"noopener noreferrer\" target=\"_blank\"><!--&gt;<span>YouTube<\/span><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.instagram.com\/thelineanimation\/\" rel=\"noopener noreferrer\" target=\"_blank\">--><span>Instagram<\/span><\/a><\/li>\n<li><a href=\"https:\/\/www.tiktok.com\/@thelineanimation\" rel=\"noopener noreferrer\" target=\"_blank\"><!--&gt;<span>TikTok<\/span><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/x.com\/thelinestudio\" rel=\"noopener noreferrer\" target=\"_blank\">--><span>X<\/span><\/a><\/li>\n<li><a href=\"https:\/\/www.facebook.com\/thelineanimationstudio\" rel=\"noopener noreferrer\" target=\"_blank\"><!--&gt;<span>Facebook<\/span><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.linkedin.com\/company\/the-line-studio\/\" rel=\"noopener noreferrer\" target=\"_blank\">--><span>LinkedIn<\/span><\/a><\/li>\n<p><!--]--><\/ul>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div>\n<h2><span>\/\u00a0<\/span>Nav<\/h2>\n<\/div>\n<div>\n<div><!--&gt;\n\n<ul>[--><\/p>\n<li><a href=\"https:\/\/eliz.vision\/\"><!--&gt;<span>Home<\/span><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/eliz.vision\/work\">--><span>Work<\/span><\/a><\/li>\n<li><a href=\"https:\/\/eliz.vision\/entertainment\"><!--&gt;<span>Entertainment<\/span><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/eliz.vision\/about\">--><span>About<\/span><\/a><\/li>\n<li><a href=\"https:\/\/eliz.vision\/blog\"><!--&gt;<span>Feed<\/span><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/eliz.vision\/podcast\">--><span>Podcast<\/span><\/a><\/li>\n<li><a href=\"https:\/\/eliz.vision\/contact\"><!--&gt;<span>Contact<\/span><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/eliz.vision\/shop\">--><span>Shop<\/span><\/a><\/li>\n<p><!--]--><\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div><!--&gt;\n\n<div>\n\n<div><\/div>\n\n<\/div>\n\n<button type=\"submit\"><\/button><\/div>\n\n<\/div>\n\n\n\n<div>\n\n<p>\u00a9 <span>THE LINE ANIMATION STUDIO<\/span> 2026<\/p>\n\n<i>\u00a0\/\u00a0<\/i><button> Site Credits <\/button><i>\u00a0\/\u00a0<\/i><a href=\"https:\/\/eliz.vision\/privacy\">Privacy<\/a><i>\u00a0\/\u00a0<\/i><button>Up<\/button><\/div>\n\n\n\n<figure><img alt=\"\" width=\"886\" height=\"1080\"><\/figure>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n\n\n<div>\n\n<p>Credits<\/p>\n\n\n\n<div>\n\n<p><strong>\u25cf Site Design<\/strong> <em>\/<\/em> <a href=\"https:\/\/www.ijpowell.co.uk\/\" target=\"_blank\" rel=\"noopener\">Isaac Powell<\/a> <strong>\u25cf Site Development<\/strong> <em>\/<\/em> <a href=\"https:\/\/thomasaufresne.com\/\" target=\"_blank\" rel=\"noopener\">Thomas Aufresne<\/a> <strong>\u25cf Creative Director<\/strong>\u00a0<em>\/<\/em> Bjorn-Erik Aschim\u00a0<strong>\u25cf Project Manager<\/strong> <em>\/<\/em> Ella Johnston \/ Denise Cirone <strong>\u25cf Concepts \/<\/strong> Natasha Z Francis<strong> <\/strong><strong>\u25cf Content Team <\/strong><em>\/<\/em> Ella Johnston \/ <span>Skye van der Walt <i>\/<\/i> Anna Degenaar <i>\/<\/i>\u00a0Sophia Owen-Moulding<\/span> <i>\/<\/i><span>\u00a0Katerina Grecova<\/span><\/p>\n\n<\/div>\n\n<button><\/button><\/div>\n\n<\/div>\n\n<\/footer>\n\n<\/div>\n\n--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>THE LINE has teamed up once again with 4Creative to create a bold and playful animated campaign for Tempting Fortune: Season 2.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-87","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/posts\/87","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/comments?post=87"}],"version-history":[{"count":0,"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/posts\/87\/revisions"}],"wp:attachment":[{"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/media?parent=87"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/categories?post=87"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/tags?post=87"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}