{"id":146,"date":"2026-07-31T08:16:32","date_gmt":"2026-07-31T08:16:32","guid":{"rendered":"https:\/\/eliz.vision\/index.php\/work\/mercedes-benz\/"},"modified":"2026-07-31T08:16:32","modified_gmt":"2026-07-31T08:16:32","slug":"mercedes-benz","status":"publish","type":"eliz_project","link":"https:\/\/eliz.vision\/index.php\/work\/mercedes-benz\/","title":{"rendered":"Mercedes Maybach"},"content":{"rendered":"<header>\n<div><a href=\"https:\/\/eliz.vision\/\"><\/a><\/div>\n<p><span><\/span><\/p>\n<p><span>London, England<\/span><a href=\"mailto:info@thelinestudio.com\">info@thelinestudio.com<\/a><\/p>\n<p><button><\/button><\/p>\n<nav>\n<div>\n<ul><!--[--><\/p>\n<li><a href=\"https:\/\/eliz.vision\/\"><span><\/span><span>Home<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/work\"><span><\/span><span>Work<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/entertainment\"><span><\/span><span>Entertainment<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/about\"><span><\/span><span>About<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/blog\"><span><\/span><span>Feed<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/podcast\"><span><\/span><span>Podcast<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/contact\"><span><\/span><span>Contact<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/shop\"><span><\/span><span>Shop<\/span><\/a><i>\/<\/i><\/li>\n<p><!--]--><\/ul>\n<div>\n<p><em>\/<\/em> Let&#8217;s Talk<\/p>\n<p><a href=\"mailto:info@thelinestudio.com\" rel=\"noopener noreferrer\" target=\"_self\"><span>info@thelinestudio.com <!--&gt;<\/span><\/a><\/div>\n\n\n\n<figure><img alt=\"\" width=\"780\" height=\"912\"><\/figure>\n\n<\/div>\n\n<\/nav>\n\n<\/header>\n\n\n\n<div>\n\n<div><span>00<\/span><i>\/<\/i><span>24<\/span><span>\u00a0fps<\/span><\/div>\n\n\n\n<div><span><\/span><\/div>\n\n<\/div>\n\n--><\/p>\n<div><\/div>\n<div>\n<div>\n<div><\/div>\n<\/div>\n<\/div>\n<div data-v-b402eb9f>\n<div data-v-b402eb9f>\n<div data-v-b402eb9f><!--[--><\/p>\n<div>\n<div>\n<div>\n<figure><img alt=\"\" width=\"2560\" height=\"1440\"><\/figure>\n<\/div>\n<div><span><\/span><span><\/span><\/div>\n<div>\n<div>\n<div>\n<div>\n<p>24FPS <span><em>\/<\/em>\u00a00:40<\/span><\/p>\n<ul><!--[--><\/p>\n<li>Branded<\/li>\n<p><!--]--><\/ul>\n<p><span><\/span>0:40<\/p>\n<p>November \u201821<\/p>\n<p>THE LINE \u00a9 MMXXVI<\/p>\n<\/div>\n<h1><span>Mercedes Maybach<\/span><\/h1>\n<div><button><span>The Crew <!--&gt;<\/span><\/button><\/div>\n\n<button><\/button><\/div>\n\n\n\n<div>[--><!--]--><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><!--&gt;<span><\/span>]--><\/div>\n<\/div>\n<div data-v-b402eb9f>\n<div>\n<div>\n<h3><span>A 2D animated commercial that tells the story of Mercedes Benz Maybach\u2019s history, through a sequence of extraordinary living paintings by Ignasi Monreal.<\/span><\/h3>\n<h2><span>\/\u00a0<\/span>Behind the line<\/h2>\n<\/div>\n<ul><!--[--><\/p>\n<li>\n<p>Director<\/p>\n<p><span><!--[--><a href=\"https:\/\/eliz.vision\/work\">Sam Taylor<\/a><!--]--><\/span><\/li>\n<li>\n<p>Client<\/p>\n<p><span><\/p>\n<p>Mercedes Benz \/ Publicis Emil \/ Leo Burnett MEA<\/p>\n<p><\/span><\/li>\n<p><!--]--><\/ul>\n<\/div>\n<div><!--[--><\/p>\n<figure>\n<div><video playsinline muted autoplay loop><\/video><\/div>\n<\/figure>\n<p><button><!--[--><!--]--><\/button><\/p>\n<div><\/div>\n<div>\n<div>Mercedes Maybach<\/div>\n<p><span><\/span> 0:40<\/p>\n<p>THE LINE \u00a9 MMXXVI<\/p>\n<div>Play<\/div>\n<\/div>\n<div>\n<div><video playsinline controls autoplay><\/video><\/div>\n<\/div>\n<p><span><\/span><!--]--><\/div>\n<div>\n<div>\n<h2><span>\/\u00a0<\/span>OVERVIEW<\/h2>\n<div>\n<p>The Maybach is Mercedes\u2019 most iconic luxury car, and we were flattered to be asked to help ring in its centenary with an animated film featuring illustrations by the equally iconic Ignasi Monreal. Our film tells the story of Maybach\u2019s history, through a sequence of extraordinary living paintings, each scene beautifully opulent, surreal, and full of meticulous detail. <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div data-v-b402eb9f><!--[--><\/p>\n<div><!--[--><\/p>\n<figure><img alt=\"\" width=\"2560\" height=\"1440\"><\/figure>\n<p><!--]--><\/div>\n<div>\n<h2><span>\/\u00a0<\/span>Process<\/h2>\n<div>\n<p>We combined a suite of different animation techniques including 3D projection and interpolated frame-by-frame painting to bring Igansi\u2019s paintings to life. Our team of painters, animators, and compositors brought a new level of artistry and technical expertise to the table, allowing us to create something we\u2019ve never seen before.<\/p>\n<\/div>\n<\/div>\n<div><!--&gt;\n\n<div>\n\n<div>[--><\/p>\n<figure><img alt=\"\" width=\"2560\" height=\"1440\"><!--&gt;<\/figure>\n\n\n\n<figure><img alt=\"\" width=\"2560\" height=\"1440\">--><\/figure>\n<figure><img alt=\"\" width=\"2560\" height=\"1440\"><!--&gt;<\/figure>\n\n]--><\/div>\n<\/div>\n<\/div>\n<div>\n<h2><span>\/\u00a0<\/span>Behind the curtain<\/h2>\n<h3><span>The Crew<\/span><\/h3>\n<\/div>\n<div>\n<p><strong>\u25cf Director<\/strong><span> <\/span><span>\/<\/span><span> Sam Taylor <\/span><strong>\u25cf Producer<\/strong><span> <\/span><span>\/<\/span><span> Eva Dahlqvist <\/span><strong>\u25cf Illustrator <\/strong><span>\/<\/span><span> Ignasi Monreal <\/span><strong>\u25cf Storyboards<\/strong><span> <\/span><span>\/<\/span><span> Louis Kynd <\/span><strong>\u25cf Animation<\/strong><span> <\/span><span>\/<\/span><span> Marl\u00e8ne Beaube <\/span><span>\/<\/span><span> Elodie Xia <\/span><span>\/<\/span><span> Phuong Nguyen <\/span><strong>\u25cf Key Frame &amp; BG Paint<\/strong><span> <\/span><span>\/<\/span><span> Eido Hayashi <\/span><strong>\u25cf Key Frame Paint<\/strong><span> <\/span><span>\/<\/span><span> Phuong Nguyen <\/span><span>\/<\/span><span> Elodie Xia <\/span><span>\/<\/span><span> Surendra Rajawat <\/span><strong>\u25cf Inbetweens<\/strong><span> <\/span><span>\/<\/span><span> Sykosan <\/span><strong>\u25cf Comp Lead<\/strong><span> <\/span><span>\/<\/span><span> Nicholas Canticus <\/span><strong>\u25cf Comp<\/strong><span> <\/span><span>\/<\/span><span> Florian Ojeda Diop <\/span><strong>\u25cf Head of CG<\/strong><span> <\/span><span>\/<\/span><span> Pete Addington <\/span><strong>\u25cf 3D Lead<\/strong><span> <\/span><span>\/<\/span><span> Pete Addington <\/span><strong>\u25cf 3D Camera &amp; Projection<\/strong><span> <\/span><span>\/<\/span><span> Thomas Flavelle <\/span><strong>\u25cf 3D Data Prep Artist<\/strong><span> <\/span><span>\/<\/span><span> Zach Pindolia <\/span><strong>\u25cf Studio Manager<\/strong><span> <\/span><span>\/<\/span><span> Emily Darby <\/span><span>\/<\/span><span> Anna Degenaar <\/span><strong>\u25cf Social Media Manager<\/strong><span> <\/span><span>\/<\/span><span> Roxana Hooti <\/span><strong>\u25cf IT Support<\/strong><span> <\/span><span>\/<\/span><span> Rob Riley (Gal Consultancy)<\/span><\/p>\n<\/div>\n<p><!--]--><\/div>\n<footer data-v-b402eb9f><a href=\"https:\/\/eliz.vision\/work\/sessions-diana-rgm\"><\/p>\n<div> Next <\/div>\n<div>\n<div>\n<figure><img alt=\"\" width=\"2560\" height=\"1440\"><\/figure>\n<div>\n<div>\n<div>\n<p>Chill vibes  <span><em>\/<\/em>\u00a0walk through the woods<\/span><\/p>\n<ul><!--[--><\/p>\n<li>Branded<\/li>\n<p><!--]--><\/ul>\n<p><span><\/span>walk through the woods<\/p>\n<p>December \u201821<\/p>\n<p>THE LINE \u00a9 MMXXVI<\/p>\n<\/div>\n<h2><span>Sessions <em>\/<\/em> Diana Riot Games Music<\/span><\/h2>\n<div><button><span>The Crew <!--&gt;<\/span><\/button><\/div>\n\n<button><\/button><\/div>\n\n<\/div>\n\n<span><\/span><\/div>\n\n<\/div>\n\n<\/a><\/footer>\n\n--><!--&gt;<\/div>\n\n--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A 2D animated commercial that tells the story of Mercedes Benz Maybach\u2019s history, through a sequence of extraordinary living paintings by Ignasi Monreal.<\/p>\n","protected":false},"featured_media":0,"menu_order":0,"template":"","eliz_project_type":[16],"eliz_director":[28],"class_list":["post-146","eliz_project","type-eliz_project","status-publish","hentry","eliz_project_type-entertainment","eliz_director-sam-taylor"],"_links":{"self":[{"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/eliz_project\/146","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/eliz_project"}],"about":[{"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/types\/eliz_project"}],"version-history":[{"count":0,"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/eliz_project\/146\/revisions"}],"wp:attachment":[{"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/media?parent=146"}],"wp:term":[{"taxonomy":"eliz_project_type","embeddable":true,"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/eliz_project_type?post=146"},{"taxonomy":"eliz_director","embeddable":true,"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/eliz_director?post=146"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}