{"id":118,"date":"2026-07-31T08:16:04","date_gmt":"2026-07-31T08:16:04","guid":{"rendered":"https:\/\/eliz.vision\/index.php\/work\/discord-anime-lunar-new-year\/"},"modified":"2026-07-31T08:16:04","modified_gmt":"2026-07-31T08:16:04","slug":"discord-anime-lunar-new-year","status":"publish","type":"eliz_project","link":"https:\/\/eliz.vision\/index.php\/work\/discord-anime-lunar-new-year\/","title":{"rendered":"Discord \/ Anime &#038; Lunar New Year"},"content":{"rendered":"<header>\n<div><a href=\"https:\/\/eliz.vision\/\"><\/a><\/div>\n<p><span><\/span><\/p>\n<p><span>London, England<\/span><a href=\"mailto:info@thelinestudio.com\">info@thelinestudio.com<\/a><\/p>\n<p><button><\/button><\/p>\n<nav>\n<div>\n<ul><!--[--><\/p>\n<li><a href=\"https:\/\/eliz.vision\/\"><span><\/span><span>Home<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/work\"><span><\/span><span>Work<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/entertainment\"><span><\/span><span>Entertainment<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/about\"><span><\/span><span>About<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/blog\"><span><\/span><span>Feed<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/podcast\"><span><\/span><span>Podcast<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/contact\"><span><\/span><span>Contact<\/span><\/a><i>\/<\/i><\/li>\n<li><a href=\"https:\/\/eliz.vision\/shop\"><span><\/span><span>Shop<\/span><\/a><i>\/<\/i><\/li>\n<p><!--]--><\/ul>\n<div>\n<p><em>\/<\/em> Let&#8217;s Talk<\/p>\n<p><a href=\"mailto:info@thelinestudio.com\" rel=\"noopener noreferrer\" target=\"_self\"><span>info@thelinestudio.com <!--&gt;<\/span><\/a><\/div>\n\n\n\n<figure><img alt=\"\" width=\"780\" height=\"912\"><\/figure>\n\n<\/div>\n\n<\/nav>\n\n<\/header>\n\n\n\n<div>\n\n<div><span>00<\/span><i>\/<\/i><span>24<\/span><span>\u00a0fps<\/span><\/div>\n\n\n\n<div><span><\/span><\/div>\n\n<\/div>\n\n--><\/p>\n<div><\/div>\n<div>\n<div>\n<div><\/div>\n<\/div>\n<\/div>\n<div data-v-b402eb9f>\n<div data-v-b402eb9f>\n<div data-v-b402eb9f><!--[--><\/p>\n<div>\n<div>\n<div>\n<figure><img alt=\"\" width=\"1920\" height=\"1080\"><\/figure>\n<\/div>\n<div><span><\/span><span><\/span><\/div>\n<div>\n<div>\n<div>\n<div>\n<p>Anime <span><em>\/<\/em>\u00a0Lunar NY<\/span><\/p>\n<ul><!--[--><\/p>\n<li>Branded<\/li>\n<p><!--]--><\/ul>\n<p><span><\/span>Lunar NY<\/p>\n<p>March \u201825<\/p>\n<p>THE LINE \u00a9 MMXXVI<\/p>\n<\/div>\n<h1><span>Discord <em>\/<\/em> Anime &amp; Lunar New Year<\/span><\/h1>\n<div><button><span>The Crew <!--&gt;<\/span><\/button><\/div>\n\n<button><\/button><\/div>\n\n\n\n<div>[--><!--]--><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><!--&gt;<span><\/span>]--><\/div>\n<\/div>\n<div data-v-b402eb9f>\n<div>\n<div>\n<h3><span>Our first collaboration with discord&#8230;<\/span><\/h3>\n<h2><span>\/\u00a0<\/span>Behind the line<\/h2>\n<\/div>\n<ul><!--[--><\/p>\n<li>\n<p>Director<\/p>\n<p><span><!--[--><a href=\"https:\/\/eliz.vision\/work\">JuanPe Arroyo<\/a><!--]--><\/span><\/li>\n<p><!--]--><\/ul>\n<\/div>\n<div><!--[--><\/p>\n<figure>\n<div><video playsinline muted autoplay loop><\/video><\/div>\n<\/figure>\n<p><button><!--[--><!--]--><\/button><\/p>\n<div><\/div>\n<div>\n<div>Discord \/ Anime &amp; Lunar New Year<\/div>\n<p><span><\/span> 0.12<\/p>\n<p>THE LINE \u00a9 MMXXVI<\/p>\n<div>Play<\/div>\n<\/div>\n<div>\n<div><video playsinline controls autoplay><\/video><\/div>\n<\/div>\n<p><span><\/span><!--]--><\/div>\n<div>\n<div>\n<h2><span>\/\u00a0<\/span>OVERVIEW<\/h2>\n<div>\n<p>We teamed up with Discord for a special drop in honouring the Lunar New Year and in creating the cutest chibli inspired profile icons.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div data-v-b402eb9f><!--[--><\/p>\n<div><!--[--><\/p>\n<figure><img alt=\"\" width=\"1200\" height=\"300\"><\/figure>\n<p><!--]--><\/div>\n<div>\n<h2><span>\/\u00a0<\/span>LUNAR NEW YEAR<\/h2>\n<div>\n<p>The Year of the Snake. Inspired by traditional techniques like ink on paper, we aimed to capture a handcrafted feel through frame-by-frame animation. To reflect the rich symbolism of the celebration, we chose a color palette of red and gold, hues that are tied to prosperity and good fortune. The snake\u2019s movement itself became a source of inspiration, forming elegant, luck-bringing knots as it weaves around the discord icons.<\/p>\n<\/div>\n<\/div>\n<div><!--[--><\/p>\n<figure><img alt=\"\" width=\"1200\" height=\"300\"><\/figure>\n<p><!--]--><\/div>\n<div>\n<h2><span>\/\u00a0<\/span>ANIME<\/h2>\n<div>\n<p>From the cutest lil sushi piece to an all-out anime battle and a magical girl transformation unfolding right on your profile, we set out to capture the essence of what is instantly recognised as anime. Brought to life with a blend of the nostalgic charm of classic &#8217;90s anime with a fresh, modern color palette and masterful compositing.<\/p>\n<\/div>\n<\/div>\n<div>\n<h2><span>\/\u00a0<\/span>Behind the curtain<\/h2>\n<h3><span>The Crew<\/span><\/h3>\n<\/div>\n<div>\n<p><strong>\u25cf Assets \/<\/strong> Discord Collectibles <strong>\u25cf Client \/<\/strong> Discord <strong>\u25cf Director \/<\/strong> Juanpe Arroyo <strong>\u25cf Producer \/<\/strong> Michaela Dede <strong>\u25cf Managing Director | Commercials &amp; Branded Content \/<\/strong> Laura Breaden <strong>\u25cf Executive Creative Director \/<\/strong> Tim McCourt <strong>\u25cf Executive Producer \/<\/strong> Tan Baptista <strong>\u25cf Head of Production \/<\/strong> Nick Miller <strong>\u25cf Head of Compositing \/<\/strong> Freddie Lewis-Wall <strong>\u25cf Head of Art \/<\/strong> Juancho Crespo <strong>\u25cf Talent &amp; Scheduling Coordinator \/<\/strong> Jesus Ovejero <strong>\u25cf Talent &amp; Scheduling Coordinator \/<\/strong> Michaela Dede <strong>\u25cf Concepts \/<\/strong> Juanpe Arroyo <strong>\u25cf Art Director \/<\/strong> Juanpe Arroyo <strong>\u25cf Character Design \/<\/strong> Juanpe Arroyo <strong>\u25cf Character Design \/<\/strong> Sara Frias <strong>\u25cf Character Design \/<\/strong> GG (Gop Gap) <strong>\u25cf Animation \/<\/strong> Sara Frias <strong>\u25cf Animation \/<\/strong> Tam\u00e1s Pazmany <strong>\u25cf Animation \/<\/strong> Juanpe Arroyo <strong>\u25cf FX Design and Animation \/<\/strong> Sahil Yadav <strong>\u25cf FX Animation \/<\/strong> Juanpe Arroyo <strong>\u25cf Animation Assist \/<\/strong> Cristina Ursachi <strong>\u25cf Animation Assist \/<\/strong> Alejandra Anguita <strong>\u25cf Animation Assist \/<\/strong> Hannah Judd <strong>\u25cf Animation Assist \/<\/strong> Juanpe Arroyo <strong>\u25cf Backgrounds \/<\/strong> Alfie Marley <strong>\u25cf Backgrounds \/<\/strong> Juancho Crespo <strong>\u25cf Backgrounds \/<\/strong> Juanpe Arroyo <strong>\u25cf Graphics Design \/<\/strong> Manuel Serra <strong>\u25cf Graphics Design \/<\/strong> Juanpe Arroyo <strong>\u25cf Compositing \/<\/strong> Benoit Leleu <strong>\u25cf Compositing \/<\/strong> Freddie Lewis-Wall <strong>\u25cf Compositing \/<\/strong> Natasha Francis <strong>\u25cf Compositing \/<\/strong> Skye Van der Walt <strong>\u25cf Compositing \/<\/strong> Juanpe Arroyo <strong>\u25cf Head of Operations \/<\/strong> Anna Degenaar <strong>\u25cf Studio Coordinator \/<\/strong> Sophia Owen-Moulding <strong>\u25cf Marketing Manager \/<\/strong> Ella Johnston <strong>\u25cf IT Support \/<\/strong> Rob Riley (Gal Consultancy) <strong>\u25cf Pipeline Developer \/<\/strong> Ynput<\/p>\n<\/div>\n<p><!--]--><\/div>\n<footer data-v-b402eb9f><a href=\"https:\/\/eliz.vision\/work\/hsbc-charged-up\"><\/p>\n<div> Next <\/div>\n<div>\n<div>\n<figure><img alt=\"\" width=\"1920\" height=\"1080\"><\/figure>\n<div>\n<div>\n<div>\n<p>25FPS <span><em>\/<\/em>\u00a000:30<\/span><\/p>\n<ul><!--[--><\/p>\n<li>Branded<\/li>\n<p><!--]--><\/ul>\n<p><span><\/span>00:30<\/p>\n<p>January \u201816<\/p>\n<p>THE LINE \u00a9 MMXXVI<\/p>\n<\/div>\n<h2><span>HSBC <em>\/<\/em> Charged up<\/span><\/h2>\n<div><button><span>The Crew <!--&gt;<\/span><\/button><\/div>\n\n<button><\/button><\/div>\n\n<\/div>\n\n<span><\/span><\/div>\n\n<\/div>\n\n<\/a><\/footer>\n\n--><!--&gt;<\/div>\n\n--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We teamed up with Discord for a special drop celebrating the Lunar New Year and anime culture.<\/p>\n","protected":false},"featured_media":0,"menu_order":0,"template":"","eliz_project_type":[16],"eliz_director":[30],"class_list":["post-118","eliz_project","type-eliz_project","status-publish","hentry","eliz_project_type-entertainment","eliz_director-juanpe-arroyo"],"_links":{"self":[{"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/eliz_project\/118","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/eliz_project"}],"about":[{"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/types\/eliz_project"}],"version-history":[{"count":0,"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/eliz_project\/118\/revisions"}],"wp:attachment":[{"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/media?parent=118"}],"wp:term":[{"taxonomy":"eliz_project_type","embeddable":true,"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/eliz_project_type?post=118"},{"taxonomy":"eliz_director","embeddable":true,"href":"https:\/\/eliz.vision\/index.php\/wp-json\/wp\/v2\/eliz_director?post=118"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}